HQ: Admiral Appliances & Electronics Middle East CIS Africa FZE. 1160 N.W. 163 Drive, Miami, Florida 33169 , USA

Email: info@admiralmea.com

About Us

History

 

Admiral Corporation was founded in 1934. Founded by Ross Siragusa, an Italian immigrant who was mesmerized by the inventions of Guglielmo Marconi (radio) and Nihkola Tesla (TV). Admiral’s beginnings were humble but built on Siragusa’s passion to bring these products into the homes of every American family.

The Great Depression of the 1930’s was his window to success. Having returned from the 1933 World’s Fair where he saw the prototype for the television, he embarked on establishing a company that would manufacture portable radios that were affordable while keeping his eyes on the new technology. His dream was seeing success and his factories were growing in the radio trade which allowed them to take on some profitable government contracts during WWII.

Heritage

 

In 1948, Admiral added TV’s to their product offering and in just a year and a half of entering the category Admiral was producing 15,000 sets a day at multiple factories across the country and claimed a quarter share of the entire industries production. Admiral was one of the first companies to produce color TV’s.

 Success in Television sales enabled the company to branch out into major appliances such as refrigerators by the 1950’s. In the mid 1950’s they began to expand into foreign markets and acquired the Marconi factory in England to help in the expansion. General Electric and Admiral have the distinction of being the only American brands to establish themselves in both home appliances and consumer electronics.

1971 – Admiral acquired by Rockwell and subsequently sold to Magic Chef (1979) then acquired by Maytag (1986) and subsequently acquired by Whirlpool (2006).

Heritage

 

In 1948, Admiral added TV’s to their product offering and in just a year and a half of entering the category Admiral was producing 15,000 sets a day at multiple factories across the country and claimed a quarter share of the entire industries production. Admiral was one of the first companies to produce color TV’s.

 Success in Television sales enabled the company to branch out into major appliances such as refrigerators by the 1950’s. In the mid 1950’s they began to expand into foreign markets and acquired the Marconi factory in England to help in the expansion. General Electric and Admiral have the distinction of being the only American brands to establish themselves in both home appliances and consumer electronics.

1971 – Admiral acquired by Rockwell and subsequently sold to Magic Chef (1979) then acquired by Maytag (1986) and subsequently acquired by Whirlpool (2006).

Present

 

As of 2019 Admiral Corporation of America was established to address the global demands for Appliances, Air Conditioning & Electronics for the Admiral brand.

With increase in global demand for American products , Admiral saw a chance to keep the dream alive and work towards providing affordable home appliances with best in quality and reliability. As a brand that knows what it means to start small and establish a strong brand Admiral has decided to keep Ross’ vision going.

Throughout its 85-year history, Admiral home appliance and consumer electronics continues to address the needs of both domestic and international consumers.